Applied AI for professional services firms

We find the work AI should be doing in your firm, build it, and lead the rollout: the policy, the training, and the plan for your whole team.

200+

professionals trained

by our founders

700+

AI agents built

before Sentinel

The Cincinnati skyline and the Roebling Bridge at duskCincinnati, Ohio · Roebling Bridge

Our point of view

We start with the business problem, then decide where AI fits.

A good AI project begins by understanding how work gets done today, where time and money are being lost, and what outcome would make the biggest difference.

Sometimes the honest answer is a process change, a policy, or better use of a tool you already pay for. We’ll tell you when that’s the case.

How we work
Understand the work. Connect what matters. Drag to turn.
01

Repetitive manual work

02

Information buried across systems

03

Staff using AI with no rules for it

04

Systems that aren’t connected

Assessment, implementation, rollout and governance.

Assess

We assess where AI can help.

What the assessment covers →

Build

We build the systems.

How we build →

Train

We roll it out across the firm.

How we train and roll out →

Govern

We set the rules for safe use.

What the policy covers →

We build inside the tools your team already runs. No new platform to roll out.

All tools we work with →

The AI roadmap

The five stages of AI adoption.

See what each stage looks like, where your firm stands, and what changes next.

Explore the five stages
12345

Stage 01 · Manual work, untapped capacityTraditional. Most work still happens manually, with little measurable benefit from AI.

  1. 01Traditional
  2. 02Scattered Use
  3. 03Built but Fragile
  4. 04Firm Standard
  5. 05Self-Running

Why now · KPMG, 2025

Most business leaders expect AI to give companies an advantage, and many already see savings.

1,390 leaders surveyed
17 million companies analyzed
832 tech companies quantified

88%

of leaders believe companies that put AI to work will hold an edge over those that don’t

63%

have already achieved real cost savings from it

85%

are raising the share of budget they spend on AI over the next twelve months

4–18%

of EBITDA improvement for the average company. KPMG calls that estimate conservative, and it counts labor productivity alone.

That figure comes from 18 months of KPMG research: 17 million companies assessed, 72 million employees, results pressure-tested with 500 clients. Most of the value sits in ordinary work: invoices, follow-ups, reports, the things nobody has time to fix.

Source: KPMG International, “The intelligent tech enterprise,” 2025

“The next 10 years will be the biggest transformation in all of history. We will see the economy-wide productivity growth rate at least double.”
Erik Brynjolfsson · Stanford Institute for Human-Centered AI

How Sentinel works

Our five-phase process

You don’t need a large transformation project. We start with one business problem.

  1. WP-01

    Assess

    Understand how the business works and where the biggest opportunities are.

  2. WP-02

    Prioritize

    Rank those opportunities by value, feasibility, effort and risk.

  3. WP-03

    Pilot

    Start with a focused implementation tied to one real business problem.

  4. WP-04

    Roll out

    Set the policy, train the team, and bring the whole firm along, not just one desk.

  5. WP-05

    Expand

    Build on what works and decide together what comes next.

You receive

The opportunity map, the prioritized roadmap, and the hours and dollars behind every fix.

About us

Our founders combine business and engineering experience.

We’re an AI firm in Cincinnati that finds the highest-value uses of AI inside operating businesses, and implements them. We measure results in hours and dollars.

The Cincinnati skyline and Roebling Bridge at dusk
Cincinnati, Ohio · Roebling Bridge

Eric Rakestraw

Co-Founder

LinkedIn ↗

Eric Rakestraw is co-founder of Sentinel Consulting. He comes from an engineering background, builds our systems himself, and keeps current on the tools and platforms: what each one is good for, and where it falls short.

Collin Bass

Co-Founder

LinkedIn ↗

Collin Bass is co-founder of Sentinel Consulting. He comes from a finance background, leads the assessment, and knows where businesses lose time and money, whatever the industry.

Business + engineering expertise. We connect what can be built with what is actually worth building.

Measured value. We weigh opportunities in hours, dollars, capacity and outcomes.

Founder-led implementation. The people who find the opportunity stay involved in putting it to work.

Built for adoption. We make AI practical to use, so the systems we build actually get used.

Find out where AI can save your business time and money.

We start with one opportunity, measure its value, build it, roll it out across your team, and then decide with you what comes next.

Free · No sales pitch · You keep the roadmap