REF LOG · Industries
AI for logistics and freight brokerages
Logistics companies get the most out of AI in the gap between a rate request landing and a quote going back out. The highest-value builds are usually a quote-response agent, automated check calls, and carrier document processing. On a typical desk that is six to ten hours a week per rep, before counting the loads lost to a slow answer.
The quote that answers first usually wins.
Where the hours go
of quoting and follow-up work per rep, before you count the wins lost to slow answers.
Typical for the vertical, not a result from a named client. The audit finds your version of this number.
Quoting
01Rate requests sit in an inbox while dispatch handles something on fire. The broker who answers first often wins the load, and the delay costs you business you never see.
Check calls
02Status updates that are a phone call, a portal login, and a note in the TMS, repeated all day by someone who could be building relationships instead.
Carrier paperwork
03Rate confirmations, BOLs, and PODs arriving as PDFs and photos, keyed in by hand and matched to the right load.
Invoice and settlement exceptions
04The small mismatches between what was quoted, what was hauled, and what got billed, each one chased down manually.
What we’d build first
The three builds that usually pay first.
Quote-response agent
Reads the inbound request, pulls your lane history for comparable moves, drafts a number, and routes it to a human for approval before anything goes out. It also follows up on the quotes that go quiet.
Check-call automation
Pulls status from the sources you already use, writes the update into your TMS, and only escalates to a person when something is actually off schedule.
Carrier document processing
Reads rate cons, BOLs and PODs, extracts the fields, matches them to the load, and flags the exceptions instead of making someone open every file.
Which of these is right depends on your systems and your volume, which is what the free audit is for. If the honest answer is that none of them clear the bar yet, we’ll tell you that instead.
Other industries we know well
Common questions
Logistics: common questions
It can draft the quote, not send it. The agent reads the request, pulls comparable lanes from your own history, and puts a number in front of a broker who approves, adjusts, or rejects it. The judgment stays with your person; the twenty minutes of lookup work does not.
That is not what we build toward. The work we automate first is the lookup, the retyping, and the chasing, which is the part of the day that keeps a broker from selling. Most of our clients are trying to grow without adding headcount, not shrink the team they have.
Less than you would think. We build around what you already run rather than asking you to switch, and most systems expose enough through an API or a reporting export to work with. Where a system is genuinely closed, we say so during the audit instead of after you have paid for a build.
Find where AI pays in your business.
The audit is free and the roadmap is yours to keep, whether you build it with us or not.
Free · No pitch · A plan you keep